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Why and How to Use Video
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Motivate your buyers. Communicate what makes your business different. Demonstrate how your products work. Educate customers and employees. |
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| The ability of video to improve business is the reason it is rapidly becoming a critical component of business communications. Not the phone, not a print brochure, not even a Web site - None of these mediums deliver your message as efficiently and cost-effectively as video. The ability to visually communicate complex or detailed information in a short period of time without actually being in the room with your potential customer can only be achieved with video. You can create compelling videos that motivate your audience to connect with you and your product … bringing them close enough to touch it, understand it and believe in it. |
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Advertising Sales Support & Presentations Trade shows, Conferences and Events Corporate Communications |
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Advertising
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Communicate your message with a Television Commercial to create your image or generate immediate sales.
Embed streaming commercials and product promotional videos into your Web site and online advertising. |
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Sales Presentations
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Enhance sales presentations with video playing from a laptop on CD/DVD or use as a “leave behind” interactive brochure when visiting prospects … even integrate video into PowerPoint! During live phone calls with prospective customers, your sales reps can provide a customer the ability to view a product video online during their conversation. |
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Trade shows
Conferences & Events |
Stop traffic at your trade show booth with a company or product promotional video looping from a large-screen TV monitor.
Promote your future trade shows, event or conference by sending prospects a video Email. Market and sell videos of your keynote presentations and seminars. |
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Corporate
Communication |
Create a video that explains your company policies and benefits to new employees.
Communicate how your business is different from the competition by offering a company overview and welcome page at your Web site. Show your products' unique features in action with a video. |
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Public
Relations |
Get your announcements the attention they deserve by integrating video into press releases distributed by Email to industry trade reporters, distributors and customers. |
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Newsletters
Announcements |
Use video to create Email announcements or newsletters that keep customers, partners, investors and employees informed. | |||||||||||||||||||||||||||||
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Training
Education |
Deliver relevant training in a timely and cost-effective manner. Employees, customers, distributors and partners can get up-to-date product education and specialized skills training from any location. |
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Ecommerce
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Use video on your Ecommerce website to create product demonstrations that are available at the point of purchase. |
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Direct
Marketing |
Use CDs and DVDs to replace your print brochures. The use of video will save money and allow you to show your product or communicate your message in a concise way that will get noticed.
Send video Email to prospective customers. Let them see you for themselves. |
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| Copyright 2005 Page One Productions | ||||||||||||||||||||||||||||||